Digital Marketing Manager – Gaming
bet365 · Sliema
Job description
About the role
We are a leading global online gambling company seeking a Digital Marketing Manager – Gaming to partner with regional teams and drive high‑impact, cost‑effective paid media campaigns across search, social, app and video channels. You will oversee multi‑territory delivery and translate new game launches, product releases and promotions into compelling campaigns that resonate with our audience.
Key responsibilities
- Provide strategic oversight for paid media campaigns across key channels, ensuring alignment with business objectives and player values.
- Guide local teams on campaign setup, performance auditing and optimisation, leveraging deep technical knowledge of paid search and paid social.
- Collaborate cross‑functionally with CRM, product, development and design teams to launch new gaming initiatives.
- Support continuous improvement of the digital marketing function through technology, data insights and innovation.
Required profile
- Proven experience leading paid media strategy for web and app platforms, preferably in the iGaming sector.
- Strong track record of delivering measurable growth in competitive categories.
- Data‑driven mindset with the ability to translate insights into rapid campaign iterations.
Required skills
- Paid Search
- Paid Social
- Analytics and data‑driven optimisation
- iGaming industry knowledge (preferred)
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Published xahar ilu
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