Marketing Manager (Spanish)

About the role

bet365, one of the world's leading online gambling companies, is looking for a Marketing Manager (Spanish) based in Malta or Gibraltar. You will shape the company's presence in Spain through tailored media strategies and impactful campaigns, bringing strong media planning and buying expertise to lead activity for Spain and support international growth within Brand Marketing.

Key responsibilities

• Deliver 360-degree brand marketing campaigns that support brand strategy and ensure excellence across all touchpoints.
• Lead media strategy and buying across television, sponsorships, digital, radio and OOH.
• Brief internal and external agencies to ensure creative excellence, KPI measurement and campaign delivery.
• Manage large budgets and partner with senior leaders to support investment planning and efficient accounting and payment processes.
• Align marketing plans to clear objectives and evaluation measures.
• Support the development of professionals across the wider Brand Marketing team.
• Build strong relationships with internal stakeholders and use research and insight workstreams to optimise brand strategy and positioning.
• Collaborate with creative design teams to maintain alignment with brand guidelines.

Required profile

• Fluency in Spanish, with excellent written and verbal communication skills.
• Commercial experience in sports sponsorship, media planning and media buying, preferably within the gambling industry.
• Track record of developing, executing and analysing brand and direct response marketing campaigns.
• Understanding of how to turn objectives into briefs and marketing plans.

Required skills

• Budget management, agency relationship and media buying expertise.
• Strong brief-writing and creative judgement.
• Data literacy: selecting measurement metrics and producing actionable insights.
• Strong presentation skills and confidence working in a complex organisation.