Marketing Manager

About the role

The Marketing Manager reports directly to the HQ Marketing Director and collaborates with regional account managers, business developers and global functions. You will own EU B2B and B2C marketing activities while leading global affiliate initiatives for an iGaming provider.

Key responsibilities

• Plan and execute EU B2B and B2C marketing initiatives, including operator co‑marketing, brand exposure, KOL engagement, social media, advertising and player activities.
• Design and run global affiliate programs, covering content creation, campaign management and partner development.
• Track TaDa game listings and ensure visibility on affiliate sites.
• Coordinate with EU account managers and business developers to drive operator marketing collaboration.
• Contribute to creative direction, brand positioning and local market adaptation.
• Bridge the EU market with headquarters for strategic alignment.
• Provide weekly work‑progress updates and monthly performance reports with market intelligence, competitor analysis and opportunity assessment.

Required profile

• Fluent English.
• At least 3 years of hands‑on iGaming B2B/B2C marketing experience in European markets (provider‑side experience a plus).
• Experience in affiliate partnership execution is a plus.
• Budget planning and cost‑control experience.
• Strong project‑management and multitasking abilities.
• Willingness to travel internationally and complete a 2‑4 week onboarding training at the Taiwan headquarters.

Required skills