AI Content & Automation Lead

About the role

NetBet is looking for a high‑performance individual to own the entire content production process using AI. The role focuses on building scalable, automated systems that generate high‑quality, multilingual content quickly and cost‑effectively, supporting Product, Acquisition and CRM teams.

Key responsibilities

• Design, build and maintain an AI‑driven Content Engine, including an AI Translator tool for multilingual output.
• Develop automated workflows for sport‑tips articles, product UX copy, landing pages, SEO, ads and CRM communications.
• Create and manage reusable prompt frameworks, templates and a prompt‑library.
• Integrate AI solutions via APIs and orchestrate content generation across teams.
• Ensure content quality, consistency and regulatory compliance in every language.
• Handle dozens of content requests per week without bottlenecks.

Required profile

• Proven experience in building AI‑powered content automation systems.
• Strong autonomy, speed and accountability in a fast‑paced environment.
• Ability to work cross‑functionally with product, acquisition and CRM stakeholders.
• Comfort with multilingual content production and compliance requirements.

Required skills

• Prompt engineering and template creation.
• API development and integration.
• Experience with AI translation tools.
• Workflow management using Jira.
• Design collaboration using Figma.